I wasn't sure what to write about this week, but this crossed my mind. Why? I'm seeing a lot more MM becoming more mainstream. That's awesome.
But I wondered if it was that the gay culture is more mainstream or is it that we as a people are more tolerant?
I was watching American Horror Story and love the gay couple subplot. It's great and it shows the characters (IMHO) in a natural light. Yes, they fight. Yes, they get silly, but you feel the fading love they had for each other. Plus it's kinda fun to watch them spar.
Now this isn't the only gay show on tv. Sheesh. Far from it. Logo is all about LBGT. That's fantastic. There's the A-List NY and Dallas, both of which crack me up because those manly men (and this is meant in all love and respect) are so girly sometimes it's hilarious.
There are the designers on Project Runway and the characters that crop up on prime time.
This also translates into books. MM is really, REALLY big right now. I'm glad. I love those stories. Its a romance and men are doing hinky things, I'm there.
Now I wonder, and feel free to chime in on this, is it that we are more tolerant and accepting of everyone or is it a bit of market chasing? Okay, so people tune in when there are gay couples. That's fine. They buy MM books because they want to broaden their spectrum. Fabulous. Now we see the statistics for books and flix with MM in them. The numbers can be staggering. People want their gay men. But when is the story/show less about the characters and more about the titillation?
There are a lot of authors out there who write quality MM work. They tackle tough LBGT issues and really make a statement. There are those who can write MM angst like no one's business.
Then there are those stories where it sure seems like Johnny was originally June and made a Johnny because the story would sell better.
There's lots of authors who are strictly or mainly MM writers. But there's a lot more wandering over. They are dabbling. Is this because they truly want to write MM or because they are, and I hate this phrase, market chasing? I had a friend who generally writes sensual romance. This person doesn't read or write erotic. When this person heard there is gold in them thar LBGT hills, the decision was made to write MM. Is this reason enough?
How do we stop this chasing and how do we ensure that the reader is getting quality work? I can tell you from personal experience, just because there are two men rather than a man and a woman, doesn't make it easier to sell the book to a house. It's not. In fact, lots of places who publish a lot of LBGT are really HARD to get into.
What are your thoughts? Is it because it's more mainstream? Because we're more accepting? Or something else?